About Laxmi

I am a broadcast branding specialist, an author and a blogger for  huffingtonpost.co.uk I  have helped build world-class brands with NBCUniversal & MTV among others. I have also been a journalist with The Independent, an entrepreneur/ co-founder of JAM - Just Another Magazine and adviser to London Indian Film Festival My debut novel, The Destiny of Shaitan went to #2 on the kindle epic fantasy charts

Here, I write about the convergence of technology, entertainment, branding and spirituality.  

Through my writing, brand marketing & social media experiences I find that I am forever in the centre of a perfect storm where creativity meets technology meets futuristic fantasy meets mythology. The dimensions are melding into each other, and now more than ever it is important to find that centre of stillness among this twister of social connectivity that we live in. 

Reach me @laxmi

The Destiny of Shaitan: Excerpts from interview with the Author
 Q: Many writers find works of literature can take months or even years to complete. What was the process like for writing The Destiny of Shaitan? What were some of the challenges you faced during the course of developing the manuscript?
A: It is a constant surprise how much I use Indian mythology as a North Star. I had to trace my memory back to when I was very little, about five or younger, and recall my grandmother telling me stories of the Indian gods and goddesses. My subconscious had soaked this up, using it as a springboard in my writing. My grandmother was an amazingly strong woman. She lost her husband early and singlehandedly brought up five children and various assorted nephews and nieces. In writing this book, I have taken great inspiration from her perseverance. 
    A chance encounter with a stranger in Hong Kong triggered off the first words for The Destiny of Shaitan. It was like I had landed on an alien planet with the most bizarre things happening to and around me. That experience inspired the idea of character of Tiina landing on an alien planet of Java.

Q: As an author, what do you hope readers will take away from The Destiny of Shaitan?
A: That the destination is not important:  the journey itself is key. How you go through your life, the adventures you have, what you learn, and how you live in the moment are most important. While we are all influenced by the past and live in the hope of realizing our future, it is the realization that this current moment, the now and what you do with it, holds the key to your happiness. Buddhism also calls this “true spirituality.” This is what I learnt on my journey and is a big theme of my writing. I hope my readers will also take this message away from The Destiny of Shaitan. 

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